AN ANALYCTAL STUDY OF ARD EL-KHEIR PAGE ISSUED ON AKHBAR EL-YOUM NEWS PAPER THROUGH MAY 1999 UNTIL DECEMBER 2001

Document Type : Original Article

Authors

Extension Methods and Audio Visual Aids Research Department (A.E.R.D.R.I.), ARC.

Abstract

This study was conducted to analyzed the content and the shape of Ard
EI-Kheir page which was issued on Akhbar EI-Youm Newspaper through May
1999 until December 2001.
The total number of studied page were 83, they represent 32
Newspapers copies.
The area of one page was 1632 cm2 and the total of studied pages
area was 135456 cm2 Frequencies and percentage were used to analyze
data.
The most important findings could be summarized as follows:
Advertisement news took place the first percentage of the total areas
(24.77%).
Individual, groups photos' news were the second percentage (19.84%).
The news of increasing agricultural productivity were the third
percentage (13.10%).
Agricultural economy news were the fourth percentage (8.91 %).
Agricultural credit organization news were the fifth percentage (7.87%).
The results also showed that the percentage of uncolored main titles
was 88.04%; the percentage of coloured pages was 72.29%; the percentage
of coloured advertisements was 67.74%; the percentage of uncoloured
        pictures was 61.91%.                                        .
The percentage of pictures that include personage was 58.57% and the
percentage of pictures with written explaining was 53.80%.